GENERAL CONTRACTING · AUSTIN, TEXAS
TOGETHER EXTERIOR
A premium, conversion-focused contractor website created to showcase residential and commercial construction, exterior remodeling, outdoor living, and property-improvement services across Central Texas.
Project overview
Together Exterior is an Austin-based general contractor helping homeowners, developers, and commercial property owners complete dependable construction, renovation, and outdoor-living projects. The website was developed as a comprehensive lead-generation platform where prospective clients can discover services, review completed work, evaluate customer experiences, understand the company’s construction capabilities, explore service areas, and request a free project estimate. The project combines premium construction photography, service-led navigation, trust indicators, project galleries, local market content, educational resources, customer reviews, and detailed enquiry forms within one cohesive digital experience.
Beyond promoting individual services, the platform positions Together Exterior as a reliable construction partner capable of coordinating planning, subcontractors, schedules, permitting support, budgeting, project management, and final delivery.
The challenge & goal
General contracting covers a wide range of project types, from outdoor living spaces and exterior improvements to additions, ADUs, roofing, pools, masonry, and commercial construction. Presenting these services within one website created a risk of overwhelming visitors or making the company’s core capabilities difficult to understand.
The primary goal was to create a professional and locally focused platform that immediately established trust, clearly organised the company’s services, demonstrated completed work, and encouraged qualified property owners to request an estimate.
The website also needed to serve both residential and commercial audiences. Homeowners required visual inspiration, practical service information, and confidence in the team, while commercial clients needed evidence of project management, scheduling, supervision, workmanship, and reliable delivery.
A further objective was to support local search visibility across Austin and nearby markets while providing enough flexibility for future services, project galleries, educational articles, new locations, and lead-generation campaigns.
Key features & highlights
High-Trust Contractor Experience
The homepage combines prominent customer reviews, industry and supplier logos, service guarantees, real project photography, local experience, and direct contact actions to establish credibility from the first interaction.
Structured Construction Services
ADUs, home additions, patios and balconies, windows, roofing, pools, decks, masonry, fencing, and other property-improvement services are organised into clear discovery pathways.
Residential and Commercial Positioning
Dedicated content communicates the company’s ability to manage homeowner renovations as well as commercial projects requiring supervision, coordination, quality control, scheduling, and budget awareness.
Visual Project Showcasee
A large construction gallery presents completed patios, pergolas, decks, additions, masonry work, exterior transformations, windows, pools, and outdoor entertainment spaces.
Local Service-Area Architecturef
Location-focused navigation targets Austin, Buda, Cedar Park, Round Rock, Leander, Georgetown, Manchaca, and surrounding Central Texas communities.
Conversion-Focused Enquiry Journey
Free-estimate buttons, hero forms, detailed scope-of-work selections, telephone actions, service-specific calls to action, maps, and contact forms provide multiple opportunities to generate qualified project leads.
Category
Home Services - Construction
Clients
Together Exterior
Location
Austin, Texas, United States
Timeline
15 Days, kickoff to launch
Website
Services provided
The result
The completed website gives Together Exterior a stronger, more credible, and more conversion-focused digital presence within the competitive Austin construction market.
Property owners can now understand the company’s services, explore completed projects, review verified customer experiences, evaluate residential and commercial capabilities, and request an estimate through a structured page journey.
The final platform balances visual inspiration with practical decision-making content. Strong project imagery communicates craftsmanship, detailed service sections explain capabilities, local landing-page pathways improve geographic relevance, and strategically positioned enquiry forms turn interest into qualified construction opportunities.
Its scalable architecture also allows the company to introduce additional services, publish new projects, expand into more Central Texas markets, add educational resources, and support future advertising campaigns without disrupting the core user experience.
The new website presents our services, completed projects, and construction capabilities with much greater clarity. Property owners can explore our work, understand our process, and connect with our team through a professional and structured experience.